23 January 2012

uk bans pervy dakota fanning perfume advert

oh lola! perfume advert by marc jacobs for coty
this article from 09 november 2011, says that britain's advertising standards authority, responding to complaints about this ad, stated that:
"We noted that the model was holding up the perfume bottle which rested in her lap between her legs and we considered that its position was sexually provocative.

We understood the model was 17 years old but we considered she looked under the age of 16.

We considered that the length of her dress, her leg and position of the perfume bottle drew attention to her sexuality. Because of that, along with her appearance, we considered the ad could be seen to sexualise a child."
and that:
Coty, makers of Oh, Lola! said it did not believe the ad suggested the model was underage or that it was "inappropriately sexualised' as it didn't show any "private body parts or sexual activity".

They said the giant perfume bottle - shaped like a vase holding a blooming pink flower - was "provoking, but not indecent". [emphasis added]
apparently, this happened in early november 2011. we only learned about it yesterday when we followed a sponsored link at the bottom of a gannett/the town talk news story.

although the ad was banned in the united kingdom, one way "the media" gets around this is to promote it as a legitimate news story.

we believe that one of the subliminal suggestions that this advertisement seeks to implant into the mind of its viewer, is to associate the essence of this perfume with the scent of this seventeen year old (presumably virgin) girls' vagina.
see also
late comedian bill hicks: marketing and advertising people: "kill yourselves"